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Category Archives: Touch MBA Podcast

#5: Ace Your Interview by Answering the “Questions Behind the Questions”

With the MBA interviewing season fast upon us, Darren discusses the 4 “questions behind the questions” that admissions officers really want to know. If you can prepare compelling responses to these key questions, you stand a good shot of making the final cut. Listen on for more insider tips and techniques to ace your interview. The questions behind the questions: 1. Why are you here? 2. What can you do for us? 3. What makes you unique (from other candidates […]

#4: 4 Ways to Get and Keep the Adcom’s Attention

Capturing your reader’s attention is the most important goal of your MBA application. You want the admissions officer to remember you after reading 20 applications that day. The longer you can keep his or her attention (in the right way!), the better your chances are of landing an interview. In this episode, we take the core principles from Oren Klaff’s Pitch Anything, and discuss 4 ways you can get and keep attention in your application. The primal “croc brain” that […]

#3 6 Ways to Make Your MBA Application Stick

In this episode, we take the core principles from the marketing classic Made to Stick, and discuss how to use them to create a memorable MBA application. Your MBA application is a “movie preview” of what’s to come – a pitch for your candidacy. Imagine an admissions officer reading hundreds of applications. How can you get this gatekeeper to pay attention, remember you, believe you, care about you, and act on your application in a positive way (we must interview her!)? […]

#2 NUS MBA Admissions Q&A with Ms. Chua Nan Sze, Marie Antonie

This week I sat down with Ms. Chua Nan Sze, Marie Antonie, who is Director of Graduate Studies, NUS Business School, and looks after the NUS MBA and EMBA programs. We discussed the latest curriculum changes at NUS and how to give yourself the best chance in the admissions process.

#1 SMU MBA Admissions Q&A with Dr. Philip Zerrillo

I had the pleasure of talking to Dr. Philip Zerillo (Dr. Z), who is Dean of Postgraduate Professional Programs at Singapore Management University. Dr. Z has played a pivotal role in developing SMU’s MBA program. We had a very open conversation about the latest developments at the SMU MBA program, its unique pedagogy, career placement success and admissions.

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