Month: January 2013

#5: Ace Your Interview by Answering the “Questions Behind the Questions”

With the MBA interviewing season fast upon us, Darren discusses the 4 “questions behind the questions” that admissions officers really want to know. If you can prepare compelling responses to these key questions, you stand a good shot of making the final cut. Listen on for more insider tips and techniques to ace your interview.…
#4: 4 Ways to Get and Keep the Adcom’s Attention

Capturing your reader’s attention is the most important goal of your MBA application. You want the admissions officer to remember you after reading 20 applications that day. The longer you can keep his or her attention (in the right way!), the better your chances are of landing an interview. In this episode, we take the…
#3 6 Ways to Make Your MBA Application Stick

In this episode, we take the core principles from the marketing classic Made to Stick, and discuss how to use them to create a memorable MBA application. Your MBA application is a “movie preview” of what’s to come – a pitch for your candidacy. Imagine an admissions officer reading hundreds of applications. How can you get…

#5: Ace Your Interview by Answering the “Questions Behind the Questions”

With the MBA interviewing season fast upon us, Darren discusses the 4 “questions behind the questions” that admissions officers really want to know. If you can prepare compelling responses to these key questions, you stand a good shot of making the final cut. Listen on for more insider tips and techniques to ace your interview.…
#4: 4 Ways to Get and Keep the Adcom’s Attention

Capturing your reader’s attention is the most important goal of your MBA application. You want the admissions officer to remember you after reading 20 applications that day. The longer you can keep his or her attention (in the right way!), the better your chances are of landing an interview. In this episode, we take the…
#3 6 Ways to Make Your MBA Application Stick

In this episode, we take the core principles from the marketing classic Made to Stick, and discuss how to use them to create a memorable MBA application. Your MBA application is a “movie preview” of what’s to come – a pitch for your candidacy. Imagine an admissions officer reading hundreds of applications. How can you get…

#5: Ace Your Interview by Answering the “Questions Behind the Questions”