Tag: Brand Management
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#130 Breaking into CPG (Consumer Package Goods) as an MBA
What do you need to know about MBA recruiting for top Consumer Package Goods (CPG) companies? Darren invites Ana Archbold, Michigan Ross MBA ’07, to share her experience working for companies like Kraft Foods, Unilever, and Johnson & Johnson, where she is currently a Senior Marketing Director for Neutrogena. Darren and Ana pay special attention…
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#129 Breaking into Brand Management (as an MBA)
What do MBA applicants need to know about MBA careers in brand management? Darren invites Michael Schwartz, NYU Stern MBA ’16, to share his thoughts after working in brand management for companies like Philips, Unilever, and Heineken, where he is currently a Brand Director for the Amstel beer line. Michael also shares his thoughts on…